Innovation


  • Hershey's Creme Bars
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    Courtesy of Hershey
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    Column

    Leftovers: Hershey’s fills up on fillings | Red Baron brings new spark to microwave pizza

    The sweets giant is launching new chocolate bars with creamy fillings, while Monster's Flrt flirts with fall in its first flavor innovation.

    By Food Dive staff • Sept. 4, 2026
  • Whey protein powder is displayed
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    Brandon Bell via Getty Images
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    GLP-1s are pushing protein demand to new heights

    A new report from Circana found that protein is the second most sought after ingredient Americans want in their diets, behind vegetables.

    By Sept. 3, 2026
  • Tostitos guacamole dip
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    Permission granted by PepsiCo
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    PepsiCo puts fresh foods in focus as consumers move away from processed snacks

    The CPG giant is taking aim at the fast-growing $271 billion store perimeter with healthier fare such as guacamole, hummus and gazpacho.

    By Sept. 3, 2026
  • New Power Crunch packaging
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    Courtesy of Ferrero
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    Ferrero looks to turn around Power Crunch with relaunch

    The wafer-based protein bar, which the Nutella maker bought in 2025, is “rebalancing” its ingredients and touting a crispier texture.

    By Sept. 2, 2026
  • A flight of four craft beers.
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    Stock via Getty Images
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    Craft beer enters a new era

    Gone are the glory days of hazy IPAs, with brewers seeing a resurgence in classic beers and experience-driven options.

    By Aug. 31, 2026
  • Pringles Dippers
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    Courtesy of Mars Snacking
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    Column

    Leftovers: Pringles introduces thicker chips | Pop-Tarts gets buzzed with BuzzBallz

    The Mars Snacking brand is launching a sturdier crisp designed for dipping, while Snoop Dogg's Dr. Bombay releases a nostalgic popsicle.

    By Food Dive staff • Aug. 28, 2026
  • Boxes of cereal at a grocery store near Washington, D.C.
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    Christopher Doering/Food Dive
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    Trix maker General Mills removes synthetic dyes from US cereals

    The cereal maker said it remains on track to remove artificial colors from the rest of its American retail portfolio by the end of 2027.

    By Aug. 27, 2026
  • Oreo's latest limited-time flavor offerings.
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    Courtesy of Mondelēz International
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    Q&A

    How Oreo’s endless flavor innovations help keep it on top

    From strawberry milkshake to chicken and waffles, Mondelēz International is attracting new consumers and keeping its 114-year-old cookie brand relevant with the launch of “playful” flavors.

    By Aug. 26, 2026
  • Three cans of Saint James' Yerba Mate tea next to fruit.
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    Courtesy of Saint James Tea
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    Saint James enters yerba mate with first new product extension

    The Gen Z-focused brand is broadening its reach to tap into a demand for natural caffeine.

    By Updated Aug. 25, 2026
  • Grenade protein bars.
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    Courtesy of Mondelēz International
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    Mondelēz brings UK protein bar Grenade to the US

    The Clif and Perfect Bar owner is doubling down on its domestic bar portfolio to leverage growing consumer demand for protein and portability.

    By Aug. 25, 2026
  • Containers of Ben & Jerry's ice cream
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    Kevin Dietsch via Getty Images
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    With ‘shackles off’ after Unilever split, Magnum Ice Cream takes new approach to innovation

    The Ben & Jerry’s maker is expanding the reach of its brands by making them more than an end-of-day indulgence, pitting them against other snacks such as candy and chips.

    By Aug. 24, 2026
  • gopuff
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    Retrieved from Gopuff.
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    Gopuff expands private label, debuts first-ever seasonal product lineup

    The additions mainly include baked goods such as cakes, cookies, danishes, edible and bakeable cookie dough, toaster pastries and fudge.

    By Brett Dworski • Aug. 21, 2026
  • A product shot of Reese's Puffs new peanut butter and jelly offering.
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    Courtesy of General Mills
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    Column

    Leftovers: Reese’s Puffs spoons up PB&J cereal | Little Bites debuts mystery muffins

    The launch from General Mills follows the success of Reese’s PB+J cups last year, while drive-thru coffee chain 7 Brew enters retail with a lineup of caffeinated drinks.

    By Food Dive staff • Aug. 21, 2026
  • Products launched by Nestle under its Vital Pursuit brand that targets consumers taking GLP-1 medications and other individuals focusing on weight management.
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    Courtesy of Nestle
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    Opinion

    What does the ‘GLP-1 friendly’ label really mean?

    Food brands are increasingly using the label on packaging, but failing to explain how it may help consumers on weight loss drugs, an expert writes.

    By Tom Newmaster • Aug. 18, 2026
  • Boxes of Kraft Heinz's PowerMac mac and cheese.
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    Courtesy of Kraft Heinz
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    Kraft Heinz focuses innovation to address ‘unmet’ consumer diet needs

    Lactose-free Philadelphia cream cheese and clean-label Heinz ketchup could attract consumers previously unable to engage with the food giant’s portfolio.

    By Aug. 17, 2026
  • Graphic plan on a factory
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    Permission granted by Dennis Group
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    Sponsored by Dennis Group

    Things to know before you grow

    Five overlooked design choices can make or break your facility’s future expansion plans.

    By Mallory Galloway • Aug. 17, 2026
  • A bag of Khloud collagen chips.
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    Courtesy of Khloud
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    Column

    Leftovers: Khloud adds collagen to protein chips | Hershey goes beyond sweets for Halloween

    Khloé Kardashian's snack brand is expanding its functional lineup, while McCain's frozen snack brand debuts sauce-filled mozzarella sticks.

    By Food Dive staff • Aug. 14, 2026
  • A photo of two yellow bags of snacks against a yellow and orange swirled background. The bags say Hippeas protein crunch, 8 grams protein, crunchy baked pea protein snack. One says Cheddar Vibrations and the other says Pizza Party.
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    Permission granted by Hippeas
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    5 new snacks capitalizing on hot c-stores trends

    Unique offerings from both newer and popular snackmakers are rising up to meet changing customer tastes.

    By Christine Blank • Aug. 13, 2026
  • Bags of Tate's cookies at Walmart in Virginia.
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    Christopher Doering/Food Dive
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    Mondelēz takes big bite of premium cookie market with Tate’s

    The snacking giant said the brand is growing 2.5 times faster than the cookie category and is benefiting from consumer demand for high-end treats.

    By Aug. 12, 2026
  • Content creator with Jif
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    Courtesy of Jif
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    Jif’s reworks logo to go beyond peanut butter and jelly

    A new campaign taps into the brand’s recognizability and turns it into a vehicle to suggest new occasions for the peanut butter.

    By Chris Kelly • Aug. 12, 2026
  • Goldfish's gluten-free option is shown
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    Courtesy of The Campbell's Company
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    Goldfish debuts first gluten-free option

    The Campbell's Company said the innovation is one of the most requested by consumers in the brand's history.

    By Aug. 11, 2026
  • Four cans of the reformulated 7Up are placed together across a black background.
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    Courtesy of Keurig Dr Pepper
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    7Up ups the lime in recipe overhaul

    The change, meant to differentiate 7Up from rival Sprite, marks the biggest innovation for the Keurig Dr Pepper-owned brand in more than 15 years.

    By Aug. 10, 2026
  • Three cans of C4's sparkling protein.
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    Courtesy of Nutrabolt
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    Column

    Leftovers: C4 splashes into sparkling protein | Minute Maid Spiked expands into hard iced tea

    The energy drink brand's launch is part of a move into non-caffeinated functional beverages, while Mexico juice giant Jumex enters protein shakes.

    By Food Dive staff • Aug. 7, 2026
  • Bottles of Kraft Heinz ketchup and mustard are displayed side by side. One bottle reads "Heinz Estd. 1869 Tomato Ketchup 57 Varieties." The other bottle's label is blurred.
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    Justin Sullivan via Getty Images
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    Kraft Heinz pours nearly $100M more into innovation to drive turnaround

    Higher-impact media partnerships and stronger creative are leading to “green shoots” for its brands in the U.S., executives said.

    By Peter Adams • Aug. 7, 2026
  • Ortega brand refresh
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    Courtesy of Ortega
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    B&G Foods replaces CEO after 5 years

    The Ortega and Crisco owner has named Tractor Supply executive Robert Mills to replace Casey Keller.

    By Updated Aug. 10, 2026