Beverages: Page 2
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Courtesy of SnackMagic
SnackMagic raises $15M as profitable startup taps into snacking surge
The company, which started in May, plans to use the funding to support its expansion into other categories such as meal kits, alcoholic beverages and desserts.
By Christopher Doering • April 09, 2021 -
Courtesy of Kraft Heinz
ColumnLeftovers: Kraft Heinz puts Jet-Puffed in snacking form; Nestlé's S.Pellegrino adds coffee-inspired flavors
Jet-Puffed Bites offer chocolate-coated marshmallow treats in a resealable pouch, while Chloe's rides the oat milk wave with three new frozen pop flavors.
By Food Dive staff • April 09, 2021 -
Soft drinks enjoy a brand equity boost during the pandemic
Major beverage makers like PepsiCo and Coca-Cola were able to foster stronger consumer relationships through innovation, despite the challenges the COVID-19 crisis presented, according to Kantar's BrandZ report.
By Lauren Manning • April 09, 2021 -
Pik
Fruit drink labeling is confusing to many parents, study finds
Despite looking at packaging, Nutrition Facts and ingredients lists, most could not identify which children's products contained added sugar or sweeteners, according to new research.
By Samantha Oller • April 08, 2021 -
Courtesy of Recess
Sparkling water taps magnesium L-threonate for relaxation benefits
Recess, a brand best known for CBD-infused drinks, joins similar functional product launches from companies such as PepsiCo during the pandemic.
By Barbara Smith • April 08, 2021 -
Courtesy of Molson Coors
Molson Coors debuts organic beer
To market its new low-calorie Coors Pure, the company held a race in Central Park where consumers could scan QR codes worn by pro runners to get a rebate for a 12-pack.
By Peter Adams • April 07, 2021 -
Courtesy of Endless West
Molecular spirit maker Endless West raises $21M
The company, which reverse engineers alcoholic beverages and replicates them from their molecules, will use the funds to increase R&D and distribution, as well as accelerate its B2B platform.
By Megan Poinski • April 07, 2021 -
Nestle
Many at-home trends adopted during COVID-19 to remain after pandemic, Nestlé says
A survey commissioned by the CPG giant found 48% of respondents are likely to have their first cup of coffee at home before work, and more than a third are likely to bring a frozen meal for lunch.
By Christopher Doering • April 06, 2021 -
Permission granted by Anheuser-Busch
Anheuser-Busch invests $100M to upcycle barley used to make beer
The company's subsidiary EverGrain will scale up production of the saved grain on the brewer's St. Louis campus and is currently in discussion with "all the major CPGs" to use it.
By Christopher Doering • April 01, 2021 -
Courtesy of White Claw Hard Seltzer
White Claw, a brand built on social buzz, focuses on fans in first global campaign
Improvised moments animate the effort that looks to shore up White Claw's place at the top of an increasingly crowded hard seltzer category.
By Peter Adams • April 01, 2021 -
Plum Organics
Campbell Soup to sell Plum Organics to Sun-Maid for undisclosed amount
The divestiture marks a further unwinding of some acquisitions made under the CPG giant's prior CEO and will allow it to focus more on its soups, sauces and beverages.
By Christopher Doering • April 01, 2021 -
Permission granted by Raley's
Not all food categories have post-pandemic staying power, report reveals
While consumers are likely to buy more seafood, soda and wine after the COVID-19 crisis resolves, new data from Numerator finds purchasing habits for alternative meats and yeast may be less permanent.
By Lauren Manning • March 30, 2021 -
Molson Coors incident shines a light on industrial cyberattack vulnerabilities
The international brewery continues to face delays and financial impacts amid a wave of attacks against manufacturing.
By David Jones • March 30, 2021 -
Courtesy of PepsiCo
Leftovers: Pepsi turns to Peeps to sweeten limited-edition sodas; Tostitos' latest flavor adds some habanero heat
The soda giant creates a small batch of marshmallow cola using the popular springtime treats, while Unilever uses truffles to add decadence to three new Magnum ice cream flavors.
By Food Dive staff • March 26, 2021 -
Permission granted by Campbell Soup
From soup to chips, more everyday foods find a place at the table as ingredients
Companies like Campbell Soup and PepsiCo are optimistic that homebound consumers discovering new uses for their products now could become more frequent buyers after the pandemic.
By Christopher Doering • March 25, 2021 -
Permission granted by PepsiCo
PepsiCo overhauls Evolve in bid to make plant-based brand a household name
The food and beverage giant, which acquired the maker of bars, shakes and powders from Hormel in 2019, is hopeful new packaging, advertising and flavor profiles will raise brand awareness.
By Christopher Doering • March 24, 2021 -
Courtesy of PepsiCo
ColumnLeftovers: Pepsi combines cola and mango with newest flavor; Harpoon takes a swing at better-for-you beer
Pepsi debuts its first permanent flavored cola in five years, and LaCroix adds three new "naturally essenced" varieties to its lineup.
By Food Dive staff • March 19, 2021 -
Courtesy of AB InBev
Corona debuts circular packaging made from barley straw
The beer brand's upcycled six-pack cartons will launch in South America in 2021. It hopes to eliminate the need to harvest virgin timber to produce cardboard.
By Lauren Manning • March 18, 2021 -
Courtesy of PepsiCo
PepsiCo launches Mtn Dew energy drink amid push into functional offerings
The beverage, which has vitamins, antioxidants and nearly twice the amount of caffeine as a cup of coffee, is being endorsed by NBA superstar LeBron James.
By Christopher Doering • March 18, 2021 -
Permission granted by Chobani
Chobani reaches distribution deal with PepsiCo for some products ahead of possible IPO
The pilot program in the northeastern U.S. will allow the yogurt maker to tap into PepsiCo's large distribution network while giving the soda and snack giant an early look at products under development.
By Lauren Manning , Christopher Doering • March 18, 2021 -
Courtesy of Spindrift
Spindrift enters the alcoholic beverage space with new hard seltzer
The new brand offers consumers a clean label option — but it has steep competition from established beverage manufacturers in the segment.
By Lauren Manning • March 15, 2021 -
Retrieved from Molson Coors.
Molson Coors 'illegally' touting health attributes of its Vizzy Hard Seltzer, consumer groups say
CSPI and CFA say the beverage maker violates FDA rules that prohibit misleading claims and discourage companies from fortifying alcoholic drinks with vitamins.
By Christopher Doering • March 15, 2021 -
Retrieved from Lone River Ranch Water on March 10, 2021
Diageo acquires maker of premium hard seltzer Lone River Ranch Water
The alcohol beverage giant is pursuing an M&A strategy adding premium brands to its lineup to keep pace with consumers' growing preference for quality offerings.
By Lauren Manning • March 09, 2021 -
Retrieved from Danone.
Nestlé claims Danone copied the packaging design for its Silk creamer
The Switzerland-based maker of Natural Bliss says its French competitor modified its product to "gain an instant marketplace boost" and "freeride on the goodwill" it has built in the category.
By Christopher Doering • March 09, 2021 -
Permission granted by Target
Target launches grocery brand centered on snacks and sweet treats
Favorite Day, which launches April 5, will include more than 700 products across categories like bakery, candy, ice cream and beverage mixers.
By Catherine Douglas Moran • March 09, 2021
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