Beverages: Page 107
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Bottled water posts strong growth; how long will pattern continue?
Soda's reign as top U.S. beverage may be coming to an end, though environmental concerns could impact bottled water consumption.
By Carolyn Heneghan • Feb. 15, 2016 -
Big data brew: Analytics used to create craft beer
Havas Helia used analytics to try and create a beer that captured the spirit and optimism of a new year.
By Justine Brown • Feb. 11, 2016 -
Trendline
Mergers and acquisitions
Declining sales and slowing consumption have more companies divesting brands, opening the door for smaller players and private equity firms to expand their portfolios.
By Food Dive staff -
Retrieved from PepsiCo on October 14, 2013
Why PepsiCo M&A speculation is captivating the industry
All eyes are on PepsiCo after its Chobani offer fell through.
By Carolyn Heneghan • Feb. 11, 2016 -
Ganeden jumpstarts probiotic products with Shark Tank-like contest
Funding and resources will go to the winner of the innovative program.
By Rachel Duran • Feb. 10, 2016 -
What the 'zero' Coca-Cola trademark case means for diet soda branding
A win in the case could enable Coca-Cola to weed out its many competitors that also use "zero" in their product name, particularly Dr Pepper Snapple, which is challenging the mark.
By Carolyn Heneghan • Feb. 10, 2016 -
How Coca-Cola's global soda volumes growth could signal category turnaround
Global soda volumes saw a 2% uptick, despite growing concerns about sugar consumption.
By Carolyn Heneghan • Feb. 9, 2016 -
Retrieved from Coca-Cola on January 27, 2016Deep Dive
6 beverage packaging trends bubbling up in the industry
"The larger manufacturers are really good at matching up who needs what, when, and they will develop packaging to fit that need state," said the principal of market structure at IRI Worldwide.
By Carolyn Heneghan • Feb. 8, 2016 -
Another CA city soda tax proposal means more industry intervention
Davis, CA is just one of a number of city governments that may consider a soda tax this year, so beverage manufacturers and industry associations will need lobbying and marketing funds at the ready.
By Carolyn Heneghan • Feb. 3, 2016 -
Why spirits market share growth is outpacing the beer industry
American whiskey continues to climb, and premiumization and innovation are key.
By Carolyn Heneghan • Feb. 3, 2016 -
Why probiotics, plant-based protein are the next go-to sports drink ingredients
GoodBelly has developed protein shakes made with high levels of probiotics and plant-based proteins, which provide functionality and smooth texture.
By Carolyn Heneghan • Feb. 2, 2016 -
Coca-Cola launches new Diet Coke campaign — enough to revive sales?
The brand is in need of a turnaround after sales fell 8% last quarter. Diet soda sales overall have consistently declined.
By Carolyn Heneghan • Jan. 28, 2016 -
Ganeden, Jùs by Julie debut another use for vegan probiotics — cold brew coffee
Ready-to-drink cold brew coffees may be getting closer to the mainstream.
By Rachel Duran • Jan. 27, 2016 -
Retrieved from Coca-Cola on January 27, 2016
It's a small world after all: Mini cans prove smart investment for soda industry
Of course, the higher prices per ounce for smaller packaging helped offset volume declines.
By Carolyn Heneghan • Jan. 27, 2016 -
Deep Dive
What the craft beer acquisition trend means for the industry's future
Major brewers have market share in mind when they pursue craft competition.
By Carolyn Heneghan • Jan. 26, 2016 -
Retrieved from Coca-Cola on October 13, 2015
Coca-Cola poised to be a leader in the product-centric marketing movement
The industry is focusing on flavor and ingredients rather than concepts disconnected from the brand and product.
By Carolyn Heneghan • Jan. 25, 2016 -
Golazo shutdown demonstrates frustrations startups face
The natural sports drink producer is stopping production after not meeting its financial goals, as it struggled in an industry dominated by a few main players.
By Carolyn Heneghan • Jan. 25, 2016 -
Coca-Cola CEO: Soda, company will continue to grow
The soda giant is taking industry challenges head on with new marketing and packaging strategies.
By Carolyn Heneghan • Jan. 22, 2016 -
Califia Farms introduces 'ultimate upgrade' to the half-and-half market
With its new product, Califia Farms is positioning itself out in front of an industry that has been slow to respond consumers’ wishes for alternatives to traditional non-dairy creamers.
By Rachel Duran • Jan. 21, 2016 -
Single-serve bone broth expands possibilities for Keurig machines
Bone broth is becoming more popular among health-conscious consumers — will it eventually catch on for major manufacturers?
By Carolyn Heneghan • Jan. 20, 2016 -
Diageo revamps DRINKiQ.com for better transparency
Reaching out to consumers through digital channels is increasingly becoming an industry give-in.
By Carolyn Heneghan • Jan. 20, 2016 -
AB InBev bought 3 minutes of Super Bowl ads
AB InBev’s Super Bowl ads will feature Budweiser, Bud Light, Shock Top and Michelob Ultra.
By David Kirkpatrick • Jan. 19, 2016 -
Retrieved from Coca-Cola on January 19, 2016
Coca-Cola overhauls marketing with new 'one brand' campaign, 'Taste the Feeling'
The major strategy change comes as Coca-Cola also looks to drive revenue growth rather than volume growth, which has slowed or even dropped in recent quarters.
By Carolyn Heneghan • Jan. 19, 2016 -
Cuban government receives US trademark for Havana Club brand
... and Bacardi isn't pleased, having owned U.S. rights to the Havana Club brand since 1994.
By Carolyn Heneghan • Jan. 19, 2016 -
Brown-Forman to shed Southern Comfort, Tuaca to Sazerac for $543.5M
Southern Comfort declined 11% in sales volumes the six months ending Oct. 31 as the saturated flavored whiskey market hammered the brand.
By David Oliver • Jan. 14, 2016 -
Drinking yogurts, fermented beverages take on new focus, formats, and markets
Emphasis on the health aspects opens up the global market, where launch numbers have increased in the past five years, according to a report by Innova Market Insights.
By Rachel Duran • Jan. 13, 2016