Mountain Dew localizes national campaign with state-specific bottles, 50 unique digital ads

The decision by owner PepsiCo to sell limited-edition bottles nationally is similar to a marketing strategy used before by beverage giants AB InBev and Coca-Cola.

By Tatiana Walk-Morris • June 6, 2019

Virtual reality demo shows how location can impact taste

Research could improve food company marketing and help manufacturers understand when people eat less healthy snacks — and nudge them toward something better.

By Megan Poinski • June 6, 2019

Explore the Trendline➔

Mergers and acquisitions

Declining sales and slowing consumption have more companies divesting brands, opening the door for smaller players and private equity firms to expand their portfolios.  

By Food Dive staff

Coca-Cola offers consumers $10K to create best new drink concoction

The "Make Your Mix" contest encourages people to create a flavor combination using its Freestyle machine. The finalists will be voted on by the public with a winner announced in November. 

By Cathy Siegner • June 5, 2019

Study: Energy drinks can alter heart rhythm and increase blood pressure

Researchers from the University of the Pacific and two other institutions said further investigation is warranted on whether individual ingredients or a combination of them leads to these changes.

By Cathy Siegner • June 4, 2019

Vita Coco maker thirsts for aluminum as it enters competitive bottled water space

The product called Ever & Ever educates consumers about the sustainability of the metal in a beverage segment where plastic is the most common packaging.

By Christopher Doering • June 4, 2019

LaCroix sales are 'effectively in free fall,' analyst says

The company's stock saw a 52-week low as it struggles to innovate against greater competition from Spindrift, Coca-Cola's Topo Chico and PepsiCo's bubly.  

By Jessi Devenyns • May 31, 2019

Leftovers: Mountain Dew celebrates liberty with 50 flavors in 1 bottle; Ben & Jerry's goes sour

The PepsiCo soda's blue seasonal variety wears its patriotism on its label, and Godiva gets festive with a premium summer sampler. 

By Food Dive staff • May 31, 2019

RTD alcoholic beverage sales heat up this summer

Drinks like malt-based cocktails and hard kombucha see significant growth as consumers seek convenience and portability, Nielsen research shows. 

By Cathy Siegner • May 29, 2019

MillerCoors wins partial victory in lawsuit involving AB InBev corn syrup ad

A federal judge postponed a decision on whether Bud Light packaging, which claims the beer does not have the sweetener, will have to be removed from stores.

By Christopher Doering • May 28, 2019

Study: Juice is worse for health than soda

The Florida Department of Citrus has already spoken out against the findings, saying there were several problems and limitations.

By Cathy Siegner • May 23, 2019

How Sproutly's fast-acting cannabis extract could be a game changer for edibles

The Canadian company, which has developed a revolutionary water soluble option containing the drug, could appeal to consumers interested in clean label food and beverage products.

By Megan Poinski • May 23, 2019

Food industry applauds US for lifting steel and aluminum tariffs on Canada, Mexico

The move could provide momentum for the three countries to ratify a new trade pact that would replace the North American Free Trade Agreement.

By Lillianna Byington • May 20, 2019

CBD entering food and drink at an 'astounding pace,' report says

Some companies are already infusing coffee, beer and other products with the substance — one of the more than 100 chemicals found in cannabis — despite murky federal restrictions in place.

By Cathy Siegner • May 20, 2019

Study: Just thinking about coffee can enhance focus

Australian and Canadian researchers found the effect much stronger in people who are used to drinking caffeinated beverages for this purpose.

By Cathy Siegner • May 16, 2019

Will AB InBev acquire the Craft Brew Alliance?

Midwood Capital Management urged the company's board to pursue a sale because of profitability challenges.

By Cathy Siegner • May 16, 2019

Leftovers: Reddi-wip becomes an at-home Barista; crunchy crickets kick in almost any flavor imaginable

Conagra Brand's iconic spray cream — an unofficial coffee topping for years — gets a makeover to do a latte for morning drinks, and Reese's takes on a new frozen dessert form.

By Food Dive staff • May 10, 2019

Sam Adams to buy Dogfish Head for $300M

The two brewers said the transaction, which is expected to close before July, will better position the company to compete against global beer conglomerates in the craft space. 

By Christopher Doering • May 10, 2019

Coca-Cola's contracts with researchers reserved the right to kill studies

The University of Cambridge found evidence of the soda giant striking agreements with five public universities to give it the ability to review and "quash" health studies.

By Jessi Devenyns • May 9, 2019

Coca-Cola expands brand's reach with UK craft mixers

The product, partly a response to the rise in popularity of mixed drinks, contains the classic soft drink and flavorings to blend with dark spirits such as whiskey, rum and bourbon. 

By Cathy Siegner • May 6, 2019

Constellation continues on its premium spirits path with a majority stake in Nelson's Green Brier Distillery

The Tennessee-based craft whiskey distiller will be the first venture capital investment to be fully integrated into the international alcohol company.

By Cathy Siegner • May 3, 2019

Coconut milk sales expected to enjoy robust growth, report says

The ingredient is popular because of its high nutrition content, as well as broader consumer interest in plant-based and organic items.

By Cathy Siegner • May 2, 2019

GMA's CEO talks about the need to unite the food and beverage industry

Geoff Freeman, who took the helm of the Grocery Manufacturers Association in August, said the organization is more focused now after having lost its way.

By Megan Poinski , Christopher Doering • May 1, 2019

Why international investment is the lucrative path forward for food and beverage

While CPG companies like Tyson, Mondelez and Kellogg are thought of as all-American, M&A is helping them expand their reach — and revenues — across the globe. 

By Jessi Devenyns • April 30, 2019

New ingredient makes curcumin more water soluble and bioavailable

Dolcas Tenshi Bioceuticals' new offering addresses many of the problems in getting the full benefits of the trendy nutrient in turmeric.

By Jessi Devenyns • April 25, 2019

California soda tax bill stalled until next year

The measure would place a 2 cents per fluid ounce tax on sugary beverages, but it's unclear if it will become law.

By Lillianna Byington • April 24, 2019