Corporate Operations: Page 286
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From craft to creativity: Blue Moon aims for 'high-minded' marketing
Oranges still play a prominent role in the brand's advertising but acts "as a source of inspiration versus more of an ingredient story," a MillerCoors marketing exec told Ad Age.
By Carolyn Heneghan • March 15, 2016 -
Deep Dive
Sustaining profits: The financial benefits of sustainability initiatives
Food and beverage companies are embracing sustainability initiatives — and with the potential to drive profits, why wouldn't they?
By Carolyn Heneghan • March 15, 2016 -
Explore the Trendline➔
Courtesy of Instacart
TrendlineTop 5 stories from Food Dive
The food and beverage industry is changing rapidly and the actions companies take this year are likely to play a major role in defining their future.
By Food Dive staff -
Bob Evans demonstrates how boards, activist investors can misalign
Having the fresh perspective of an outside investor can enable executives to view underperforming parts of a company in a new light.
By Carolyn Heneghan • March 15, 2016 -
Pinnacle Foods looks to market trends for new Wish-Bone label designs
The logo remains, but everything else has changed as the brand goes for a more handcrafted, ingredients-centric look.
By Carolyn Heneghan • March 15, 2016 -
What large and small companies teach each other post-acquisition
From others' successes, the industry can learn they don't have to micro-manage acquisitions for them to thrive.
By Carolyn Heneghan • March 14, 2016 -
Midamar to stay in business, but industry's food safety issues still hang in balance
Instead of shutting the company down, the USDA has handed down a consent decree with stringent requirements Midamar must meet.
By Carolyn Heneghan • March 14, 2016 -
GMA found guilty of breaking campaign disclosure law in WA
This likely won't impact other GMO labeling initiatives; it's unclear whether the other side of Washington's GMO labeling debate will also be found guilty.
By Carolyn Heneghan • March 14, 2016 -
ConAgra supports company split through Lamb Weston production expansion
As industry competition intensifies, ConAgra has to restrategize its brand positioning or risk losing market share.
By Carolyn Heneghan • March 14, 2016 -
Instacart pioneering a grocery delivery trend for manufacturers
Through paid advertising and coupons for free delivery, manufacturers are enabling Instacart to reduce or eliminate delivery fees.
By Carolyn Heneghan • March 14, 2016 -
Solazyme undergoes overhaul to focus on algae-based specialty ingredients
It's renamed itself TerraVia and is seeking a new CEO. Its current leader seeks to focus on strategy and special projects.
By Carolyn Heneghan • March 14, 2016 -
Nestle USA's 3M frozen products recall may not damage brand reputation — but could slow growth
It's recalling the products due to possible glass contamination, though the recall is "relatively limited" in comparison to the Maggi recall last year.
By Carolyn Heneghan • March 10, 2016 -
Chobani introducing Greek yogurt dips, drinks to expand segment growth potential
The hope is to change consumers' perception of Greek yogurt as only a sweet breakfast treat.
By Carolyn Heneghan • March 10, 2016 -
Amplify's 2015 revenue, profits soar on growth of better-for-you snack segment
Full-year profits and revenue both increased more than 100% thanks to the successful launch of new SkinnyPop flavors and the Paqui tortilla chips brand.
By Carolyn Heneghan • March 10, 2016 -
Coca-Cola debuts new Minute Maid sparkling water line — but where's PepsiCo?
Minute Maid Sparkling expands Coca-Cola's sparkling water portfolio, but PepsiCo hasn't pushed strong into the market.
By Carolyn Heneghan • March 9, 2016 -
General Mills' 301 Inc. invests in cottage cheese startup, betting on protein trend
... But just because something is trendy doesn't guarantee it will succeed.
By David Oliver • March 8, 2016 -
Dole targeted in lawsuit over listeria-contaminated salad mix
If this case is anything like recent food safety criminal prosecutions, Dole executives or management could see not only criminal charges but also a prison sentence.
By Carolyn Heneghan • March 8, 2016 -
Mark T. Smucker, fifth generation Smucker, to take over as CEO
His promotion from the consumer and natural foods president speaks to the company's commitment to staying on top of trends with experience at the helm.
By David Oliver • March 7, 2016 -
Kraft Heinz promotes natural ingredients switch for iconic macaroni & cheese — months later
The food conglomerate proved it could reformulate its legacy brand with healthier ingredients without much attention to the difference in taste or appearance.
By Carolyn Heneghan • March 7, 2016 -
Cargill expands ground beef business, looks toward growing beef demand
Beef consumption has been on the decline for years, but the company is banking on a turnaround that the USDA predicts will come in 2017.
By Carolyn Heneghan • March 7, 2016 -
Why PepsiCo is beating Coca-Cola in soda brand loyalty
PepsiCo has benefited from a major marketing push, diversification in snacks and beverages, and attention to innovation and consumer demands.
By Carolyn Heneghan • March 7, 2016 -
Lobbying group Plant Based Foods Association debuts amid category rise
Having a voice in Washington, DC could benefit plant-based foods producers, but could it also brew mistrust from consumers?
By Carolyn Heneghan • March 7, 2016 -
Let the innovation begin: Sonoma Brands snags coconut chip pioneer Dang Foods as first investment
Sonoma Brands is "steering towards categories that nobody wants to really talk about," founder Jon Sebastiani told Food Dive in January.
By Carolyn Heneghan • March 6, 2016 -
Labor board finds ADM guilty of violating employees' union rights
The union already represents workers at 38 other ADM plants.
By Carolyn Heneghan • March 4, 2016 -
Meat recall case shows food safety infractions resulting in more prison terms
For his "disturbing and serious" actions, Rancho Feeding Corp. slaughterhouse business partner Robert Singleton received a sentence of three months in prison and three months of home confinement.
By Carolyn Heneghan • March 4, 2016 -
Inside Campbell's discontinued V8 Protein line — 'not differentiated enough'
The shakes and bars failed to push the boundaries of flavors and ingredients enough to stand out in a crowded market.
By Carolyn Heneghan • March 3, 2016