Beverages: Page 4
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Courtesy of White Claw
Behind White Claw’s big nonalcoholic seltzer bet
The hard seltzer pioneer is targeting drinking-aged consumers who are looking to imbibe less or stop altogether, a top executive said.
By Chris Casey • Feb. 6, 2024 -
Courtesy of Kraft Heinz
Kraft Heinz debuts first major Crystal Light innovations in more than 10 years
The CPG giant is launching Mixology, Immunity and Energy offerings while redesigning the drink mix’s logo and packaging to help it stand out on shelves.
By Christopher Doering • Feb. 6, 2024 -
Explore the Trendline➔
bhofac2 via Getty Images
TrendlineHow the beverage category is shifting
The alcohol and beverage segment is shifting significantly, and beverage giants are working to shift their portfolios to remain ahead of the curve.
By Food Dive staff -
Courtesy of Health-Ade
Health-Ade splashes into prebiotic soda with SunSip launch
The kombucha maker is aiming to become a bigger player in the beverage space with a better-for-you soda that avoids artificial sweeteners.
By Chris Casey • Feb. 5, 2024 -
Dylan Rives via Getty Images
Keurig Dr Pepper expands partnership with Lavazza
The beverage giant will sell and distribute Lavazza’s K-Cups more widely while introducing the Italian company's Kicking Horse brand to the popular pod format.
By Christopher Doering • Feb. 2, 2024 -
Retrieved from Elmhurst 1925 on January 31, 2024
Elmhurst 1925 unveils plant-based sour cream alternative
The dairy-free beverage brand is making its move into more categories with its new squeezable pouch.
By Elizabeth Flood • Feb. 1, 2024 -
Permission granted by Nestle
Nestlé to lay off 216 workers at Ohio factory
The food and beverage giant said the reduction in staff at its Solon location will help optimize its manufacturing network and allow it to better serve its consumers.
By Christopher Doering • Jan. 31, 2024 -
Courtesy of Kellogg
OpinionBridging the divide between the wants of food companies and the needs of farmers
Driven by the urgency to be more environmentally responsible, businesses sometimes fail to fully grasp the multifaceted challenges faced by their suppliers. Here’s how to get everyone on the same page.
By Ofir Ardon • Jan. 30, 2024 -
Courtesy of Ocean Spray Cranberries, Inc.
Ocean Spray reveals first major brand overhaul in 20-plus years
The 95-year-old cranberry co-op teamed with creative studio Stone Strategy & Design to highlight a "wildly uncommon" approach to culture and creativity.
By Chris Kelly • Jan. 30, 2024 -
Courtesy of Happy
Robert Downey Jr and CPG exec enter $28B coffee category with Happy
The growing popularity of the beverage has brought smaller players into the space and prompted large manufacturers to bulk up their presence through acquisitions.
By Chris Casey • Jan. 30, 2024 -
Getty via Getty Images
Deep DiveBooze or bust: How 2024 will reshape alcohol
As tastes evolve and people imbibe less, producers are revamping their portfolios with strategic investments in new categories and nonalcoholic offerings.
By Chris Casey • Jan. 25, 2024 -
Retrieved from Monster Energy on January 23, 2024
Monster Energy furthers alcohol push with hard tea
The product is the company’s second launch in the hard beverage space, following the successful debut of carbonated drink The Beast Unleashed in 2023.
By Chris Casey • Jan. 24, 2024 -
Courtesy of Athletic Brewing
How Athletic Brewing plans to prevail past Dry January
The nonalcoholic beer category leader is focused on educating moderation-minded drinkers about the nutritional benefits of the products, its CEO told Food Dive.
By Chris Casey • Jan. 23, 2024 -
Christopher Doering/Food Dive
Celsius broadens international reach with distribution deals in Canada, UK
The energy drink maker also has identified Germany, Japan and Australia as “big opportunities” for new markets as it increases its reach outside the U.S.
By Christopher Doering • Jan. 22, 2024 -
Courtesy of Vita Coco
Deep DiveTwo decades after its founding, Vita Coco is still fighting to silence skeptics
After weathering a demand downturn in coconut water and competition from Coca-Cola and PepsiCo, co-founder Mike Kirban said the brand can still avoid the same fate that doomed other once-trendy drinks.
By Christopher Doering • Jan. 22, 2024 -
Permission granted by Caribou Coffee
JDE Peet’s reaches $260M licensing deal with Caribou Coffee
The transaction will allow JDE Peet’s to expand its premium portfolio in North America, while giving Caribou the ability to focus on its growing coffeehouse business.
By Christopher Doering • Jan. 19, 2024 -
Tim Boyle via Getty Images
PepsiCo names insider to head North America beverage operations
Ram Krishnan, who joined the company in 2006, will succeed Kirk Tanner who is leaving on Feb. 2 to become CEO of restaurant chain Wendy’s.
By Christopher Doering • Jan. 19, 2024 -
Courtesy of Better Juice
Ingredion partners, invests in startup reducing sugar in juice
The deal allows the startup to accelerate the use of its technology in the U.S. while giving the ingredients giant another tool it can offer its customers looking to cut the sweetener.
By Christopher Doering • Jan. 18, 2024 -
Courtesy of Coca-Cola
Coca-Cola’s BodyArmor launches zero sugar offering in battle with Gatorade
The brand is optimistic that the sports drink will win over health-conscious consumers and fill a key void in its portfolio.
By Christopher Doering • Jan. 18, 2024 -
Courtesy of Diageo
Diageo settles legal dispute with Diddy over spirits brands
The alcohol giant, which is cutting ties with the rapper, will remain the sole owner of DeLeón tequila and Ciroc vodka.
By Chris Casey • Jan. 17, 2024 -
Courtesy of Jones Soda Co.
New flavors, formats driving cannabis-infused food and beverage products: Mary Jones
The Jones Soda brand has its sights on new products, including a new candy launch, as national efforts mount to reclassify marijuana.
By Chris Casey • Jan. 16, 2024 -
Courtesy of Nestle
Deep DiveThe key for growth in 2024 is innovation. Will more CPG companies embrace it?
Analysts said new products are more important than ever as consumers curtail their spending, seek items loaded with attributes important to them and navigate through a plethora of choices.
By Christopher Doering • Jan. 16, 2024 -
Permission granted by Oatly
Oatly launches new product variations for the first time in 5 years
The Swedish company’s Unsweetened and Super Basic Oatmilks are part of its efforts to reach a wider consumer base.
By Elizabeth Flood • Jan. 11, 2024 -
Courtesy of Suja Organic
Suja Organic enters protein shakes category
The brand known for cold-pressed juice is capitalizing on the growing demand for products with high protein.
By Chris Casey • Jan. 11, 2024 -
Courtesy of Bacardi
Drinkers seek natural, escapist cocktails in 2024: Bacardi survey
The rum maker predicts consumers' desire for affordable, small luxuries will benefit classic favorites like gin and tonic this year.
By Chris Casey • Jan. 10, 2024 -
Permission granted by Chobani
Chobani names PepsiCo executive as chief customer officer
John Frost will help the Greek yogurt giant grow its business and integrate its recently acquired La Colombe coffee brand.
By Christopher Doering • Jan. 10, 2024
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