Beverages: Page 25
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Courtesy of Dr Pepper
How Dr Pepper passed Pepsi by marketing around football, flavor innovation
The 140-year-old soda brand has relied on investment, patience and agile marketing to become the number two soft drink in the U.S.
By Chris Kelly • June 11, 2024 -
Christopher Doering/Food Dive
Energy drink giant Celsius considers move into food, water
CEO John Fieldly said any entrance into “adjacent categories” would be several years away and that the beverage company remains focused on growing its signature offering.
By Christopher Doering • June 11, 2024 -
Explore the Trendline➔
Spencer Platt via Getty Images
TrendlineInside the functional beverage frenzy
Major companies like PepsiCo and Monster are adding ingredients to boost emotional or physical wellness as consumers demand more out of their drinks.
By Food Dive staff -
Courtesy of J.M. Smuckers
JM Smucker’s Café Bustelo enters refrigerated aisle with iced coffee
The nearly century-old brand is launching the product as more consumers, especially millennials and Gen Z, show a penchant for cold coffee.
By Christopher Doering • June 10, 2024 -
Courtesy of Throne Sport Coffee
Throne Sport Coffee’s CEO saw an opening for an RTD coffee with less sugar
Beverage industry veteran Mike Fedele enlisted NFL star Patrick Mahomes to launch a caffeinated drink with nutritional attributes others in the category lack.
By Chris Casey • June 10, 2024 -
Courtesy of Funny Water
Why Funny Water’s CEO believes alcohol-infused water is no laughing matter
Jarrett Malnarich said the beverage appeals to consumers looking for a light buzz and no carbonation.
By Chris Casey • June 6, 2024 -
Courtesy of Peet's Coffee
ColumnThe Weekly Sip: Peet’s Coffee brightens summer with citrus | Lipton overhauls green tea with new flavors
In other beverage news, Napa Valley winery Frog’s Leap debuts a new California red with a sustainable bottle.
By Food Dive staff • June 6, 2024 -
Permission granted by California Natural Color
ColumnIngredients in Focus: Pure Purple Butterfly Pea
The coloring agent from a Taiwanese flower is bringing vibrant hues of purple and blue to food and beverage products.
By Elizabeth Flood • June 6, 2024 -
Noam Galai/Getty via Getty Images
Pepsi’s CMO Todd Kaplan departs after reinvigorating the beverage offering
After nearly two decades at PepsiCo, the marketing executive who oversaw the flagship brand's turnaround and visual overhaul will pursue a new opportunity.
By Chris Kelly • June 5, 2024 -
Permission granted by Liquid Death
Liquid Death names former PepsiCo, Keurig Dr Pepper exec as CFO
The fast-growing startup known for its canned water has entered new beverage categories while adding executives to its C-suite with prior experience in the sector.
By Christopher Doering • June 4, 2024 -
Courtesy of Poppi
Poppi faces class action lawsuit for ‘prebiotic’ claims
The complaint, filed in a California district court, said aggregate claims in the suit amount to more than $5 million.
By S.L. Fuller • June 3, 2024 -
Justin Sullivan via Getty Images
Chobani founder and CEO buys Anchor Brewing
Billionaire Hamdi Ulukaya purchased the oldest craft brewery in the U.S., which closed last year, for an undisclosed amount.
By Chris Casey • June 3, 2024 -
Courtesy of BodyArmor Sports Nutrition
Q&AInside the nonalcoholic beverage incubator big and small companies turn to for advice
L.A. Libations, which has served as an accelerator for Body Armor, Core and Athletic, has a reputation for spotting trends and helping nascent brands navigate the growing popularity of booze-free drinks.
By Christopher Doering • June 3, 2024 -
Courtesy of Molson Coors
ColumnThe Weekly Sip: Molson Coors shifts Peroni production stateside | Outshine blends smoothies into cocktails
In other beverage news, mocktail brand Free AF — which uses a botanical extract to induce the feeling of drinking booze — expands into Walmart and Target.
By Food Dive staff • May 30, 2024 -
Permission granted by Suja Life
Suja Life to relaunch cult classic soda Slice with gut health reformulation
The new iteration of the lemon-lime drink, first launched by PepsiCo in 1984, will compete with prebiotic carbonated sodas like Poppi and Olipop.
By Chris Casey • May 29, 2024 -
Informa
Food industry conferences to watch before the end of 2024
Though the year is almost halfway over, there are still plenty of conventions and events scheduled. Food Dive is highlighting 9 to keep an eye on.
By Elizabeth Flood • May 29, 2024 -
Christopher Doering/Food Dive
Campbell Soup consolidates manufacturing footprint, lays off 415 workers
The soup and snacks maker also said it would invest $230 million in newer, more agile facilities as part of improvements to its supply chain.
By Christopher Doering • May 28, 2024 -
(Photo by Christopher Furlong/Getty Images) via Getty Images
Q&AHow Unilever is embracing artificial intelligence to revolutionize food development
The CPG company uses the technology for everything from assessing the shelf life, taste and texture of its products to understanding changes in consumer preferences.
By Christopher Doering • May 28, 2024 -
Getty Images
ColumnIngredients in Focus: Nuike Foods turns grain to milk
The Israeli startup is using unconventional ingredients such as quinoa to improve the taste and texture of alternative milks.
By Elizabeth Flood • May 23, 2024 -
Getty Images
OpinionBrands need a new model of sustainability. Here’s how we can flip the script
Companies need to shift their focus from selling to doing, writes Kenny Fahey, president and CEO of Leading Harvest.
By Kenny Fahey • May 23, 2024 -
Courtesy of Coca-Cola
How Coca-Cola bottled the vibrancy of Africa for its latest creation
With a name inspired by the isiZulu term for “come here,” Wozzaah looks to embody the culture of and invite consumers to the continent.
By Chris Kelly • May 23, 2024 -
Courtesy of Boston Beer
ColumnThe Weekly Sip: Boston Beer pours hope into Sam Adams light brew | Nesquik debuts churro flavor
In other beverage news, Sapporo-Stone Brewing aims to enter the top 10 highest-grossing breweries with its $60 million investment in bi-coastal production facilities.
By Food Dive staff • May 23, 2024 -
Courtesy of Icee
Froot Loops enters frozen beverages through Icee partnership
The product launch comes a year after Icee and WK Kellogg collaborated on a cereal version of the frozen carbonate beverage’s Cherry ‘n Blue Razz flavor.
By Christopher Doering • May 22, 2024 -
Courtesy of Founders Brewing Co.
Founders Brewing brings botanical buzz to nonalcoholic hop water
The offering from the craft brewer derives its taste from plant-based terpenes and is targeted at drinkers curious about cutting back on alcohol.
By Chris Casey • May 22, 2024 -
Courtesy of Molson Coors
ColumnLeftovers: Blue Moon takes ice cream out to the ball game | Dave’s Killer Bread packs protein into bars
Molson Coors is debuting an orange and vanilla-flavored treat inspired by the famous brew, and Blue Diamond turns to ranch flavor for its latest almonds.
By Food Dive staff • May 17, 2024 -
Courtesy of Throne Sport Coffee
Column
The Weekly Sip: NFL’s Patrick Mahomes enters RTD iced coffee | Diageo steeps itself in Smirnoff tea
The Kansas City Chiefs quarterback aims to score with a better-for-you beverage offering, and canned hard tea brand Loverboy seeks to make a splash with its Walmart launch.
By Chris Casey • May 16, 2024
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