Beverages: Page 107
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Deep Dive
What the craft beer acquisition trend means for the industry's future
Major brewers have market share in mind when they pursue craft competition.
By Carolyn Heneghan • Jan. 26, 2016 -
Coca-Cola poised to be a leader in the product-centric marketing movement
The industry is focusing on flavor and ingredients rather than concepts disconnected from the brand and product.
By Carolyn Heneghan • Jan. 25, 2016 -
Trendline
Mergers and acquisitions
Declining sales and slowing consumption have more companies divesting brands, opening the door for smaller players and private equity firms to expand their portfolios.
By Food Dive staff -
Golazo shutdown demonstrates frustrations startups face
The natural sports drink producer is stopping production after not meeting its financial goals, as it struggled in an industry dominated by a few main players.
By Carolyn Heneghan • Jan. 25, 2016 -
Coca-Cola CEO: Soda, company will continue to grow
The soda giant is taking industry challenges head on with new marketing and packaging strategies.
By Carolyn Heneghan • Jan. 22, 2016 -
Califia Farms introduces 'ultimate upgrade' to the half-and-half market
With its new product, Califia Farms is positioning itself out in front of an industry that has been slow to respond consumers’ wishes for alternatives to traditional non-dairy creamers.
By Rachel Duran • Jan. 21, 2016 -
Single-serve bone broth expands possibilities for Keurig machines
Bone broth is becoming more popular among health-conscious consumers — will it eventually catch on for major manufacturers?
By Carolyn Heneghan • Jan. 20, 2016 -
Diageo revamps DRINKiQ.com for better transparency
Reaching out to consumers through digital channels is increasingly becoming an industry give-in.
By Carolyn Heneghan • Jan. 20, 2016 -
AB InBev bought 3 minutes of Super Bowl ads
AB InBev’s Super Bowl ads will feature Budweiser, Bud Light, Shock Top and Michelob Ultra.
By David Kirkpatrick • Jan. 19, 2016 -
Coca-Cola overhauls marketing with new 'one brand' campaign, 'Taste the Feeling'
The major strategy change comes as Coca-Cola also looks to drive revenue growth rather than volume growth, which has slowed or even dropped in recent quarters.
By Carolyn Heneghan • Jan. 19, 2016 -
Cuban government receives US trademark for Havana Club brand
... and Bacardi isn't pleased, having owned U.S. rights to the Havana Club brand since 1994.
By Carolyn Heneghan • Jan. 19, 2016 -
Brown-Forman to shed Southern Comfort, Tuaca to Sazerac for $543.5M
Southern Comfort declined 11% in sales volumes the six months ending Oct. 31 as the saturated flavored whiskey market hammered the brand.
By David Oliver • Jan. 14, 2016 -
Drinking yogurts, fermented beverages take on new focus, formats, and markets
Emphasis on the health aspects opens up the global market, where launch numbers have increased in the past five years, according to a report by Innova Market Insights.
By Rachel Duran • Jan. 13, 2016 -
Deep Dive
Why beverage industry lawsuits are increasing
From trademark disputes to making "misleading" claims, beverage industry lawsuits are growing as the market becomes saturated with more players.
By Carolyn Heneghan • Jan. 11, 2016 -
UK's new alcohol recommendations more severe than US
The U.K. reduced its recommended weekly alcohol consumption for men while keeping women's recommendations the same.
By Carolyn Heneghan • Jan. 11, 2016 -
'Drink water' recommendation slips into USDA tip sheet
The message is found at the bottom-right corner of a USDA infographic that complements the Dietary Guidelines, but public health advocates were hoping for water's inclusion on the USDA's MyPlate graphic.
By Carolyn Heneghan • Jan. 11, 2016 -
MillerCoors to release new hard soda brand, Henry's Hard Soda
This announcement, along with AB InBev's recent launch of Best Damn Brewing, prove that hard soda isn't relegated to just the craft beer community.
By Carolyn Heneghan • Jan. 7, 2016 -
KonaRed facing claim over distribution agreement: report
According to BevNET, Splash Beverage filed the claim against KonaRed, which recently ended the two companies' distribution, sales, and marketing partnership.
By Carolyn Heneghan • Jan. 5, 2016 -
Deep Dive
12 key food and beverage industry predictions for 2016
Will 2016 be a year of more unprecedented change? The industry tells us where they think it's heading.
By David Oliver • Jan. 4, 2016 -
Coca-Cola nutrition efforts sponsorship called into question — again
The company donated $1 million to the University of Colorado for the formation of the Global Energy Balance Network but also another $550,000 directly to the organization's president, according to The Denver Post.
By Carolyn Heneghan • Jan. 3, 2016 -
Honest Tea removing Trump quotes from bottle caps
The company's co-founder said the decision has nothing to do with Trump's presidential bid.
By Carolyn Heneghan • Dec. 29, 2015 -
Diageo aims to reduce flavor varieties, lure millennials back to Smirnoff
Turning around Smirnoff could help spur net sales overall, which have been lagging in the U.S. the past two years.
By Carolyn Heneghan • Dec. 23, 2015 -
AB InBev announces (another) craft brewery acquisition — Breckenridge Brewery
This marks AB InBev's third craft brewery acquisition in five days.
By Carolyn Heneghan • Dec. 22, 2015 -
Boston Beer names Kraft exec as next CFO
Frank Smalla had been Kraft's senior vice president of finance and served the company for two decades.
By Carolyn Heneghan • Dec. 21, 2015 -
AB InBev to purchase sixth craft brewery, Four Peaks Brewing
Four Peaks is Arizona's largest craft brewery and expects to produce 70,000 barrels of beer in 2015.
By Carolyn Heneghan • Dec. 21, 2015 -
Sierra Mist to become 'Mist Twst' in major brand overhaul
This is just the latest in a series of changes since the brand launched in 2000, but this time, the focus will be primarily on flavor messaging.
By Carolyn Heneghan • Dec. 18, 2015
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