Dive Summary:
- Green Mountain and Unilever North America have struck an agreement to bring Lipton teas to the Keurig single-cup brewing system.
- Starting this summer, Lipton hot and iced teas will be sold in K-Cup and Vue packaging in the U.S. and Canada.
From the article:
"... 'Our strategy to partner with world-class beverage brands like Lipton further broadens the consumer choice in the Keurig system and helps us meet a wide range of consumer taste and beverage preferences,' Green Mountain Coffee Roasters Inc. President and CEO Brian Kelley said in a statement.
Last month Green Mountain reported that its first-quarter net income rose as it sold more single-serve coffee packs and brewers. ..."