Beverages: Page 55
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Courtesy of Recess
Sparkling water taps magnesium L-threonate for relaxation benefits
Recess, a brand best known for CBD-infused drinks, joins similar functional product launches from companies such as PepsiCo during the pandemic.
By Barbara Smith • April 8, 2021 -
Courtesy of Molson Coors
Molson Coors debuts organic beer
To market its new low-calorie Coors Pure, the company held a race in Central Park where consumers could scan QR codes worn by pro runners to get a rebate for a 12-pack.
By Peter Adams • April 7, 2021 -
Explore the Trendline➔
Spencer Platt via Getty Images
TrendlineInside the functional beverage frenzy
Major companies like PepsiCo and Monster are adding ingredients to boost emotional or physical wellness as consumers demand more out of their drinks.
By Food Dive staff -
Courtesy of Endless West
Molecular spirit maker Endless West raises $21M
The company, which reverse engineers alcoholic beverages and replicates them from their molecules, will use the funds to increase R&D and distribution, as well as accelerate its B2B platform.
By Megan Poinski • April 7, 2021 -
Retrieved from Nestle on October 18, 2018
Many at-home trends adopted during COVID-19 to remain after pandemic, Nestlé says
A survey commissioned by the CPG giant found 48% of respondents are likely to have their first cup of coffee at home before work, and more than a third are likely to bring a frozen meal for lunch.
By Christopher Doering • April 6, 2021 -
Permission granted by Anheuser-Busch
Anheuser-Busch invests $100M to upcycle barley used to make beer
The company's subsidiary EverGrain will scale up production of the saved grain on the brewer's St. Louis campus and is currently in discussion with "all the major CPGs" to use it.
By Christopher Doering • April 1, 2021 -
Courtesy of White Claw Hard Seltzer
White Claw, a brand built on social buzz, focuses on fans in first global campaign
Improvised moments animate the effort that looks to shore up White Claw's place at the top of an increasingly crowded hard seltzer category.
By Peter Adams • April 1, 2021 -
Campbell Soup to sell Plum Organics to Sun-Maid for undisclosed amount
The divestiture marks a further unwinding of some acquisitions made under the CPG giant's prior CEO and will allow it to focus more on its soups, sauces and beverages.
By Christopher Doering • April 1, 2021 -
Permission granted by Raley's
Not all food categories have post-pandemic staying power, report reveals
While consumers are likely to buy more seafood, soda and wine after the COVID-19 crisis resolves, new data from Numerator finds purchasing habits for alternative meats and yeast may be less permanent.
By Lauren Manning • March 30, 2021 -
Molson Coors incident shines a light on industrial cyberattack vulnerabilities
The international brewery continues to face delays and financial impacts amid a wave of attacks against manufacturing.
By David Jones • March 30, 2021 -
Courtesy of PepsiCo
Leftovers: Pepsi turns to Peeps to sweeten limited-edition sodas; Tostitos' latest flavor adds some habanero heat
The soda giant creates a small batch of marshmallow cola using the popular springtime treats, while Unilever uses truffles to add decadence to three new Magnum ice cream flavors.
By Food Dive staff • March 26, 2021 -
Permission granted by Campbell Soup
From soup to chips, more everyday foods find a place at the table as ingredients
Companies like Campbell Soup and PepsiCo are optimistic that homebound consumers discovering new uses for their products now could become more frequent buyers after the pandemic.
By Christopher Doering • March 25, 2021 -
Permission granted by PepsiCo
PepsiCo overhauls Evolve in bid to make plant-based brand a household name
The food and beverage giant, which acquired the maker of bars, shakes and powders from Hormel in 2019, is hopeful new packaging, advertising and flavor profiles will raise brand awareness.
By Christopher Doering • March 24, 2021 -
Courtesy of PepsiCo
ColumnLeftovers: Pepsi combines cola and mango with newest flavor; Harpoon takes a swing at better-for-you beer
Pepsi debuts its first permanent flavored cola in five years, and LaCroix adds three new "naturally essenced" varieties to its lineup.
By Food Dive staff • March 19, 2021 -
Courtesy of AB InBev
Corona debuts circular packaging made from barley straw
The beer brand's upcycled six-pack cartons will launch in South America in 2021. It hopes to eliminate the need to harvest virgin timber to produce cardboard.
By Lauren Manning • March 18, 2021 -
Courtesy of PepsiCo
PepsiCo launches Mtn Dew energy drink amid push into functional offerings
The beverage, which has vitamins, antioxidants and nearly twice the amount of caffeine as a cup of coffee, is being endorsed by NBA superstar LeBron James.
By Christopher Doering • March 18, 2021 -
Permission granted by Chobani
Chobani reaches distribution deal with PepsiCo for some products ahead of possible IPO
The pilot program in the northeastern U.S. will allow the yogurt maker to tap into PepsiCo's large distribution network while giving the soda and snack giant an early look at products under development.
By Lauren Manning , Christopher Doering • March 18, 2021 -
Courtesy of Spindrift
Spindrift enters the alcoholic beverage space with new hard seltzer
The new brand offers consumers a clean label option — but it has steep competition from established beverage manufacturers in the segment.
By Lauren Manning • March 15, 2021 -
Retrieved from Molson Coors.
Molson Coors 'illegally' touting health attributes of its Vizzy Hard Seltzer, consumer groups say
CSPI and CFA say the beverage maker violates FDA rules that prohibit misleading claims and discourage companies from fortifying alcoholic drinks with vitamins.
By Christopher Doering • March 15, 2021 -
Retrieved from Lone River Ranch Water on March 10, 2021
Diageo acquires maker of premium hard seltzer Lone River Ranch Water
The alcohol beverage giant is pursuing an M&A strategy adding premium brands to its lineup to keep pace with consumers' growing preference for quality offerings.
By Lauren Manning • March 9, 2021 -
Retrieved from Danone.
Danone settles Nestlé suit over packaging design for its Silk creamer
The food giants told a judge they resolved the dispute, according to Bloomberg Law. No details of the agreement were released.
By Christopher Doering • Updated Nov. 16, 2021 -
Permission granted by Target
Target launches grocery brand centered on snacks and sweet treats
Favorite Day, which launches April 5, will include more than 700 products across categories like bakery, candy, ice cream and beverage mixers.
By Catherine Douglas Moran • March 9, 2021 -
Courtesy of Nestle
Nestlé buys functional beverage maker Essentia Water
The purchase comes just two weeks after the CPG giant sold its North American bottled water business to private equity firms for $4.3 billion to focus on premium offerings in the category. Financial details were not disclosed.
By Christopher Doering • March 5, 2021 -
Courtesy of Canopy Growth
Canopy Growth to sell CBD-infused sparkling water online in US
The cannabis producer told CNBC it plans to bring the Quatreau brand to store shelves in 2021, though it did not say when the debut would take place.
By Christopher Doering • March 4, 2021 -
Danone board ousts CEO, chairman amid pressure from activists
The immediate departure of Emmanuel Faber comes as critics question the yogurt and bottled water company's strategy and languishing share price.
By Christopher Doering • Updated March 15, 2021 -
Permission granted by Pepsi
Pepsi deploys customized voice-overs to balance personalization, reach in Zero Sugar push
The soda maker is targeting middle-aged men as beverages that eschew the popular sweetener play a bigger role in its growth strategy.
By Peter Adams • March 1, 2021
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