Dive Summary:
- According to a new study from Cornell University, the color of the calorie label on the front of foods effects our perception of that food.
- It was found that green labels, even when they portray a higher calorie count, are still often perceived as healthier than other colors.
- The team is calling for increased regulations on this type of labeling, as there is little to no oversight today.
From the article:
"More and more, calorie labels are popping up on the front of food packaging, including the wrappers of sugary snacks like candy bars. And currently, there's little oversight of these labels," said Jonathon Schuldt, assistant professor of communication and director of Cornell's Social Cognition and Communication Lab. ...