- Consumers can now file a claim for as much a $75 cash following PepsiCo's $9 million settlement of a class action lawsuit over its Naked Juice brand's alleged misuse of health phrases.
- Naked Juice stood by the "all natural" marketing in a Facebook post and Pepsi still opposes the suit's claims despite agreeing to the settlement, which will give $75 to consumers with proof of purchase and $45 to those with none.
- On the settlement's website, it explains that the lawsuit was prompted by the use of phrases like "100% Juice," "100% Fruit," "From Concentrate," "Non-GMO" and more on a product that is alleged to contain genetically altered soy in some varieties.
From the article:
... "The lawsuit claims that the [Naked Juice products] contain ingredients that are not "All Natural" and contain GMOs (or Genetically Modified Organisms)," reads the site. Some products are made with genetically altered soy, the lawsuit alleges. ...
... Naked Juice products will continue to bear a "non-GMO" label, although PepsiCo plans to hire a third-party expert to confirm its non-GMO status. ...