Dive Summary:
- Applications have reportedly been filed to trademark the name “Oprah’s Organics” for food products including salad dressings, sauces, soups, dips, frozen vegetables and beverages.
- The applicant's name on the October filings is "Oprah’s Farm LLC," which is registered with the Hawaii Department of Commerce & Consumer Affairs.
- An spokeswoman for Oprah was quoted as saying that the trademarks are for "Oprah's farm on Maui to enable the farm to grow and distribute produce on Maui and throughout the Hawaiian Islands."
From the article:
"... Applications were filed to trademark the name “Oprah’s Organics” for laundry list of foods including salad dressings, sauces, soups, dips, frozen vegetables and beverages. Another application was for a line of bath and body products including soap, bubble bath, moisturizer, lip balm, hand cream, hair products and other personal-care items. ..."