Dive Summary:
- Punjabi Popcorn, a new company started by Deepak Kanda, is bringing authentic tastes of East-India to an American favorite: popcorn.
- Kanda just revealed the seven different flavors at Snaxpo 2013, which range from cinnamon infused butter, to cumin and turmeric.
- The popcorn market is expected to reach $1.1 billion in the next few years thanks to a projected 2.1% annual growth rate.
From the article:
The company has debuted a line of seven popcorns at Snaxpo 2013 that include some typical east-Indian
flavors like cumin, turmeric and dersi spice along with other more common flavors like butter and caramel set to act as 'entry flavors' for the curious consumer.
For the time being the products are manufactured out of a rented kitchen space but the owner of the start-up
has big plans for business. ...