Clean labeling: What food manufacturers need to know
As the consumer's fear of artificial colors, sweeteners and preservatives grows, food and beverage manufacturers are racing to revamp their formulas with simple, familiar ingredients. After all, for many of today's shoppers an easy-to-read ingredients list isn’t a bonus — it’s an expectation.
This month, we spotlight the clean label trend. We take a look at the strategies Big Food has used to overhaul staple products, and examine the process used by Nestle and Campbell Soup to update a few of their iconic brands. We also explore the natural ingredients that are first to be swapped in for artificial offenders.
We hope you enjoy this month’s stories about clean labels.
Manufacturers are increasingly removing artificial ingredients from their products, but how they've gone about doing it and the way customers have reacted has varied. Read More »
Nestle and Campbell Soup are among the major food companies that have changed their ingredient lists in response to consumer demand, but overhauling a beloved recipe can be challenging and time consuming. Read More »
When it's time to reformulate, these are the food industry's go-to solutions. Read More »
Consumers aren't fully aware of the consequences of eliminating hard-to-pronounce food ingredients, according to two professors at Iowa State University. Read More »
The company used dairy ingredients to cut hydrogenated and partially hydrogenated oils from chips, popcorn and flavored puffs. Read More »