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With 75 percent of consumers interested in trying new foods, it’s not surprising that food manufacturers are continuously innovating new products.

Demand for plant-based foods is skyrocketing

As sales of plant-based milks, mayonnaise and even meat experience double-digit sales growth, many food manufacturers have realized that plant-based foods are one of the next big trends and that formulating plant-based products could augment their existing product line-up. There are different considerations when creating plant-based foods and many of these types of products require a non-GMO oil, such as sunflower oil in order to create the best taste and mouth-feel. In fact, sunflower oil is likely one of the best oil choices for plant-based foods, since it has the neutral flavor that is ideal for these types of foods and also it helps to create better texture. Sunflower oil also has a longer shelf life than most oils and this quality is beneficial for plant-based and many other processed foods.

Natural and organic driving food industry growth

With sales of natural and organic foods up more than seven percent in 2016, food manufacturers are looking for ways to remove preservatives and additives from their products. USA sunflower oil is available in organic formats and also is available in a high oleic format which is extremely stable and offers excellent health benefits. Sunflower oil can also be infused with natural antioxidants, like rosemary, to protect the oil and maintain shelf-life. Next generation sunflower oils are currently being formulated through traditional breeding. When these oils are ready, they will have such a high monounsaturated fat content that the stability of the oil will be increased and antioxidants will not be needed.

Refrigerated entrees and meals meet the needs of on-the-go consumers

Food manufacturers continue to create new products to meet the growing demand for home meal replacement offerings. In fact, sales of refrigerated entrees increased by 10 percent in 2016 and they will likely continue to grow in the year ahead. Sunflower oil is an excellent choice when preparing ready-to-eat meals. Its high heat point and long fry life are ideal for delivering light, par-fried foods and its neutral taste helps to ensure that the flavor of the prepared foods stays consistent even after the customer reheats it.   

As snacking accelerates so does the selection of snacks

Whether it’s savory or sweet, Americans are snacking more than ever before. With this in mind, food manufacturers should consider how they can “snackify” their existing products and should also consider what new snack products they can add to their portfolio. Sunflower oil is one of the best oils for potato chips and popcorn and roasted chickpeas, since it can be cooked at a very high heat and gives snacks a very light taste. It is also an excellent finishing oil spray for all types of snack bars, which helps to extend shelf life.