- SodaStream says a test of Pepsi-flavored brews for its at-home machines is going well, and that consumers in the test markets like the taste of Pepsi Homemade drinks.
- But PepsiCo CEO Indra Nooyi disagrees. She told attendees at a beverage industry conference that the Homemade flavors fall short and that the process to make a drink in a SodaStream device takes too long.
- The SodaStream test, and Nooyi's disparaging remarks, comes as rival Coca-Cola looks to create an at-home soda machine of its own with partner Keurig.
Indra Nooyi is willing to say what she means - that's not a common trait among the world's top CEOs. And she was apparently on a bit of a roll at the conference Monday. In addition to badmouthing the taste of SodaStream's Pepsi products, she also announced that soda had lost its "cool" factor.