- William Reed Business Media just launched FeedNavigator.com, a new site designed to provide real-time news and analysis on the animal feed sector.
- The breaking news site is free-to-air and provides two weekly newsletters to subscribers.
- It will cover R&D news, changes in regulations, and the latest on grain price movements to enable those in the industry to make informed decisions.
The animal feed sector is a substantial industry, both in terms of cost and production. Its dollar figure is at $500 billion, and last year's feed production output came close to one billion tons. China is the number-one country producing feed at 189 million metric tons, followed by the U.S. and Brazil. William Reed Business Media already puts out an impressive list of food-industry digital publications, covering a range of topics from confectioneries to food quality. Given its scope, it must have felt that the feed niche had grown large enough to warrant its own site.