Dive Summary:
- Kellogg reached a $4 million settlement in a class action lawsuit over its Frosted Mini-Wheats cereals.
- The lawsuit claimed that advertisements falsely promoted the cereal's ability to improve kids' attentiveness and memory and wasn't supported by competent clinical evidence, but the company says it did nothing wrong with the advertising.
- If approved, the settlement will award cash refunds for as many as three boxes of cereal purchased while the advertising aired.
From the article:
... "This settlement represents an excellent recovery for consumers," said Timothy Blood of Blood Hurst & O'Reardon, one of the lawyers representing consumers. "If you bought Mini-Wheats between 28 January 2008 and 1 October 2009, you should submit a claim." ...