- After the Food Safety Authority of Ireland found both horse and pig DNA in products marketed as 100% ground beef, millions of pounds of meat were whisked off shelves throughout the British Isles.
- Analysts believe the wide area of effect and fairly taboo nature of this recall may hurt ground meat sales for months to come.
- The products in question are generally the store-brand, heavily discounted meats; 35% of which contained horse and 85% contained pig.
From the article:
The processed meats industry in the UK and Ireland is likely to see sales fall after the Food Standards Authority of Ireland (FSAI) found many supermarket beef burgers were contaminated with pig and horse meat, according to Shore Capital market analyst. FSAI found that 37% of products sampled from major UK and Irish retailers contained horse DNA, while 85% contained pig DNA. The products were generally discounted, cheaper private label lines from supermarkets including Aldi, Dunnes Stores, Iceland, Lidl and Tesco.