- Campbell Soup Co. announced Wednesday that the company would launch more than 200 new products heading into 2014, including a line of 29 Campbell's Homestyle Soups and an expanded array of Pepperidge Farm Goldfish products such as macaroni and cheese and air-puffed snacks.
- The company will also be partnering with CrockPot on a line of slow-cooker sauces that will include such varieties as Apple Bourbon Barbecue and Tavern Style Pot Roast.
- Additionally, the V8 brand will see the launch of the V8 V-Fusion Refreshers, a new line of four juice cocktails including Black Cherry Berry and Cranberry Grape.
From the article:
... “We’ve grown our percentage of sales from both sustaining and disruptive innovation, and we’ve multiplied the number of new breakthrough ideas in the pipeline,” President and Chief Executive Denise Morrison said Thursday at a meeting with investors.