- A new 11.5 oz. re-closable aluminum bottle for Bud Light Platinum is launching at nightclubs and pools throughout Las Vegas, as well as in 10-packs at retail stores throughout the city.
- Bud Light Platinum is the first Anheuser-Busch beer to be made available in the aluminum bottles, which feature a twist-off cap and are 50% stronger than standard aluminum cans.
- Since not everything that happens in Vegas stays there, the Bud Light Platinum re-closable aluminum bottles will launch nationally later this year.
(Image credit: (PR Newswire)
From the article:
... "The new reclosable bottle continues our long tradition of innovative packaging that delivers the freshest, coldest, best-tasting beer possible," said Pat McGauley, vice president of innovation for Anheuser-Busch. ...