Whether you’re looking for gluten-free, vegan, or more, the Gum Gurus® can help
Consumers continue to show increased interest in the sources and purposes of the ingredients on their food labels. Those same consumers are also seeking foods perceived to be more healthful with such attributes as boosted levels of protein, vitamins and minerals. This combination of added nutritional elements with a limited label declaration intensifies the complexities formulators face.
Food and beverage developers are constantly working to innovate their formulations to align with their labeling goals, which in turn align with the requirements of consumers. Whether it is the need for an organic label, a “free-from” or even an ingredient substitution due to supply shortage, formulators have their hands full protecting the integrity of their end product.
What formulating complexities are you up against?
Many times, you as the formulator rely on your own team’s expertise or utilize familiar outside resources to address product development objectives. There is a corporate expectation that these resources can handle the complexity around flavor, texture, stability, appearance, quality and overall acceptance of your products. This makes sense as companies have invested significantly in their R&D teams but often times these expert teams have limited time to develop additional outside relationships to broaden their knowledge base.
It becomes even more challenging as consumers demand cleaner product labels and forces in the market weigh in on the debate. Since there is no universally accepted definition of clean label, formulators are forced to be agile and flexible to answer to a changing market with changing needs. Additionally, formulating new products, or reformulating existing ones, is not as easy as simply replacing traditional go-to ingredients with 1:1 alternatives.
When you are faced with limited resources or time, these challenges that arise around label demands and the complexities of formulating and reformulating can hinder go-to-market goals.
So, what do you need to be successful?
- Experience:Having a talented and experienced R&D team that can handle the complexities of product formulation with extensive knowledge of hydrocolloids, ingredient interactions and regulatory implications is crucial to success.
- Portfolio: Access to a large portfolio of ingredients including hydrocolloids, proteins, sweeteners and more provides the right solution for your specific application.
- Communication: Throughout reformulation, product requirements like label claims, nutritional parameters and expected texture must be kept top of mind. It is imperative to have a means of communication that simplifies formulating into definable terms that can be assessed and rebuilt within the new formula.
Reach out for help!
Our Gum Gurus® have been helping customers across all food categories. Now that TIC Gums is a part of Ingredion, customers have access to complete ingredient systems. We encourage formulators to reach out with their specific needs and engage with our Gum Gurus on their formulation.
Talk with a Gum Guru about your specific application by calling our technical support hotline +1-800-899-3953 / +1-410-273-7300 or chat live online.
Visit us at IFT booth #2131 to learn more about Simplistica ingredient systems.
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