Satellite, the sales platform built to modernize how CPG products are launched and sold, announced the release of its Buyer Library today, giving buyers the ability to curate, organize and manage the products they are most interested in from pioneering brands across Food and Beverage, Pet, Wellness and Alcohol.
Today, over 300 disruptive brands like Chomps, Miyokus, Rishi Tea, HOP WTR, Mezcla, Verb Energy, Fody, WhiteLeaf, Graza and Better Sour, leverage Satellites’ technology to optimize their sales and marketing team’s workflows–eliminating the wasted time and costly errors caused by manual work and quickly outdated information.
Uploaded and updated by brands, seen and saved by buyers – Dynamic Sell Sheets empower brands to present the right information to every customer every time. Removing the need for countless attachments, version control and redundant work, Dynamic Sell Sheets integrate CPGs most static selling tools into a seamless digital experience, giving buyers instant access to a brand’s product information, key differentiators, promotions, specs, nutrition facts, ingredients, as well as distributor/DC availability.
With the launch of Satellite’s Buyer Library, buyers now have a private, real-time dashboard providing a single source of truth for product information they can confidently rely on to make strategic decisions. From category reviews to navigating the bustling trade show floor, Satellite streamlines the day-to-day workflow of buyers, eliminating the chaos of overflowing inboxes and stacks of outdated hard copy sell-sheets, while allowing them to window shop in peace.
Satellite’s Buyer Library gives buyers the option to effortlessly scan, favorite, categorize and save Dynamic Sell Sheets whether obtained at trade shows or directly sent by brands or brokers. By simply favoriting a brand's Dynamic Sell Sheet, buyers can create an account, build their personalized dashboard and begin harnessing the power of Satellite.
The integration of the Buyer Library into Satellite's sales and marketing ecosystem gives buyers flexibility to work with brands and brokers on their own terms, aligning with their current process.
"While working with buyers to build our Dynamic Sell Sheets, we consistently heard they experience the same information overload everyone else in the industry deals with, " says Jordan Tetrick, Co-Founder and CEO at Satellite. "With Buyer Library, we give buyers a beautiful experience to streamline the information they need to focus on strategic decision-making and identifying products that will truly drive their business forward."
In addition to Buyer Library and Dynamic Sell Sheets, Satellite offers a range of features designed to meet the specific needs of CPG brands, including Product Information Management and Digital Asset Management. By centralizing product data and optimizing content organization, Satellite helps brands maximize efficiency and effectiveness in their operations.
Experience the future of CPG with Satellite and Chomps at Expo West Booth in the North Hall, Booth #919, where industry leaders and innovators converge to shape the future of the market. Discover how Satellite is redefining the industry standard and forging new pathways for success.
About Satellite:
Satellite is the provider of tailored, streamlined solutions for launching and selling products in the Consumer Packaged Goods (CPG) industry. Our comprehensive platform enables brands to centralize product data, optimize content organization, and streamline operations, empowering teams and delighting customers. With innovative features such as Dynamic Sell Sheets, Buyer Library, Product Information Management, and Digital Asset Management, Satellite is ushering in the new era of CPG. www.satellitecpg.com/