Opopop, the beloved popcorn brand best known for their Flavor Wrapped™ Popcorn Kernels, today announced their latest innovative product offering, Peel + Pour Popcorn Cups. An interactive combo of raw Opopop kernels, paired with a mouthwatering flavor core, Peel + Pour Popcorn Cups are easy to make quick batches in Opopop’s reusable silicone microwave popping bowl. Opopop’s Peel + Pour Popcorn Cups are now available for purchase online in four exclusive flavors: Salty Caramel, Like Buddahh, Vanilla Vanilla, and Lightly Salted. Opopop launched in June 2021 with their proprietary popcorn flavor-delivery technique, Flavor Wrapped™ Popcorn Kernels. Since its inception, Opopop has shipped popcorn to over 30,000 homes around the United States, expanded its retail footprint to include Foxtrot Markets, Nordstrom, and williams-sonoma.com, and experienced 500% revenue growth between October through December 2021.
“Here at Opopop, we are on a mission to reinvent America’s favorite snack. By combining unexpected flavor profiles with new ways to pop, we are creating a popcorn revolution,” said Sarah McDowell, president of Opopop. “Pop Cups were born to make snacking more interactive, delicious, and desirable, and we believe we have done just that. After a rewarding first year, and 100,000 lbs of handmade popcorn later, we’re ecstatic to start 2022 with the launch of our Peel + Pour Popcorn Cups on National Popcorn Day.”
What’s more, Opopop has reissued their beloved holiday flavor, Salty Caramel, for their Pop Cups. Each Peel + Pour Popcorn Cup is 40g of popcorn, which is about 5 cups popped, making it the perfect snack-sized portion. All pop cups are easy to use, mess-free, recyclable, and microwave-ready.
Additional details on the flavor profiles include:
- Like Buddahh - Stream-worthy butter flavored deliciousness.
- Vanilla Vanilla - Double the vanilla flavored goodness.
- Salty Caramel - A bunch of caramel flavored crunch.
- Lightly Salted - It might be simple, but it’s far from basic.
Peel + Pour Popcorn Cups can be purchased online at opopop.com for National Popcorn Day at the introductory price of $19.99 per 4-pack (12 pop cups), or $29.99 for a Discovery Kit, which includes a 4-pack and an Opopop Popper. To learn more about Opopop’s Peel + Pour Popcorn Cups and stay up to date with new product launches and brand news, visit opopop.com and follow Opopop on Instagram at @opopopco.
Opopop is an innovative gourmet popcorn brand on a mission to completely redefine what consumers should expect from popcorn. Opopop is the inventor and manufacturer of Flavor Wrapped™ Popcorn Kernels and Peel + Pour Popcorn Cups. Consumers can purchase Opopop’s flavors in a variety of delicious popcorn packs, including the beloved Discovery Kit. Opopop products are made for a new generation of popcorn lovers. For more information, visit opopop.com and follow us on social media @opopopco.