GOOD CULTURE™, LEADING COTTAGE CHEESE BRAND AT THE HELM OF CATEGORY REINVENTION, INTRODUCES TWO NEW PRODUCTS
Brand Adds Additional Keto-Friendly Cottage Cheese variety and New Line Extension with Pasture-Raised Sour Cream
IRVINE, Calif. (March 5, 2019) — Good Culture®, the makers of re-imagined cottage cheese and elevated cultured dairy who aim to make real food for consumers without hurting the planet or the animals, announce the addition of high-protein, Simply Classic Double Cream 6% Milk Fat and Simply Sour Cream to their growing product offerings. This is the first time since the brand launched that they are expanding outside of their cottage cheese creations, marking the next chapter for the cultured dairy brand.
Good Culture’s Simply Classic Double Cream 6% Milk Fat, which delivers 14 grams of protein per serving, and Simply Sour Cream product extensions are both available in 16 oz. containers. Both products fit into the brand’s “simply” category which satisfies consumers’ desires for real food with high protein, less sugar, and simple ingredients. The latest innovations from Good Culture provide the brand’s signature offerings of pasture-raised milk from free-roaming cows on sustainable family farms, live and active cultures, and no additives such as stabilizers, thickeners, or artificial preservatives.
“Just as we were hungry to reinvigorate a stagnant dairy category with simple ingredient cottage cheese that overdelivers in taste, health, and sustainability, we were equally excited to disrupt the very sleepy sour cream category with a pasture-raised product that is loaded with probiotics” said Good Culture CEO Jesse Merrill. “Both of these new offerings support our mission to provide healing real foods to the masses, while creating a positive impact to the food system.”
Good Culture was co-founded in 2015 by Jesse Merrill and Anders Eisner, who saw a gap in the market for high-quality cottage cheese which had the potential to lead the real food movement. The duo sought to create a brand that not only tasted delicious but was healthy for both the consumer and the environment. The brand has partnered with has partnered with 1% for the Planet to support soil health and regenerative agriculture and through its disruptive product pipeline has experienced over 500% growth since its inception and is sold nationally in over 11,000 stores.
Good Culture’s newest products are currently available at Publix, with expanded nationwide distribution forthcoming. For more information on Good Culture, please visit www.goodculture.com or connect with them on Instagram at @good_culture.
About Good Culture
Good Culture is on a mission to bring good cottage cheese back. With increasing public education about and demand for nutrient-dense real foods, good culture leads the way with its organic, pasture-raised, high-protein, low-sugar, thick and creamy product that never uses gums or thickeners. Met with acclaim since the brand’s founding in 2015, Good Culture is dedicated to using only the finest, whole ingredients to craft its superfood. Founders Jesse Merrill and Anders Eisner saw that cottage cheese, an overlooked and undervalued category, had the potential to be catapulted to the forefront of the real food trend, so they decided to shake up and reinvigorate the dairy aisle with the first certified organic, grass-fed, stabilizer and additive free cottage cheese that comes in a variety of flavors. The "good" in Good Culture doesn't just refer to their cottage cheese. Good Culture has partnered with 1% for the Planet to support soil health and regenerative agriculture. Each time a consumer purchases a cup of good culture, 1 percent of the sale goes to a global network of nonprofit organizations dedicated to protecting the environment. To learn more about Good Culture, please visit goodculture.com.