Pearlfisher has created a new look for Blue Bottle Coffee's New Orleans Iced Coffee. Blue Bottle's New Orleans Iced Coffee is cold-brewed for 18 hours with organic roasted chicory, sweetened with organic cane sugar and cut with organic whole milk. The challenge for the brand was how to share this unique offer and extend the intimate Blue Bottle experience from carefully curated cafes to a carton, reaching a larger audience and standing out on shelves in mass retailers. "Blue Bottle has always approached coffee differently than their competitors and it was really important that we applied ...