Dive Brief:
- Professor Kripa Varanasi and student researchers at MIT's Varanasi Research Group have developed a non-stick ketchup bottle.
- The "LiquiGlide" bottle placed second in a $100,000 MIT Entrepreneurship competition and made the shortlist for an Iconic Design Museum award.
- The bottle does come with its own challenges, though: Each bottle's contents determine its specific lining.
Dive Insight:
With the lining comes another issue, as well. Before consumer companies can take advantage of the bottle's non-stick qualities, it must pass strict U.S. Food and Drug Administration testing proving the coating is safe and can last on shelves for two years. Still, the potential for a bottle that ketchup will exit faster than the speed of Heinz (which scientists estimate at a sluggish 0.028 miles per hour) has us excited, to say the least.