Dive summary:
- Koa Organic Beverages launched a 28-day Kickstarter campaign Tuesday to help raise funds that will help the Dallas-based company facilitate Koa Organic Water production in towns across the U.S.
- Koa Organic Water is made from a blend of nine fruit and vegetable juices that are clarified so there are zero calories and no sugar, color, taste or odor—though it does retain the nutritional attributes from the juices.
- The company sells the drinks for $4.99 a bottle at luxury lifestyle locations like boutique hotels, day spas and premium yoga and pilates studios, and also offers an online-only, limited edition case with 15-bottles for $59.99.
From the article:
... “We've supplied Koa to reputable, healthy lifestyle and specialty food retailers in the Dallas area, and the response has been overwhelmingly positive,” said Co-Founder Jonathan Rosenberg in a statement. “Gathering additional funding to expand to other local communities is the next step in Koa's evolution.” ...