Dive Summary:

• The DuPont Awards for Packaging Innovation gave Campbell's Go soups a Silver award for innovative packaging due to their flexible, stand-up pouches and use of eye-catching graphics and humor.
• Campbell's Pepperidge Farm division also received its second consecutive award this year, a Silver award for the new Seal Tab feature on its Pepperidge Farm Baked Naturals Cracker Chips.
• The seal tab was developed in collaboration with Sonoco Flexibles and based on consumer demand for re-closeable flexible packaging.

From the article:

Campbell Soup Company and its Pepperidge Farm division were honoured recently for consumer-driven innovation in product packaging at the DuPont Awards for Packaging Innovation. ...