Dive Summary:
- After a major newspaper claimed Coca-Cola was looking to release a low-calorie high-fiber slurpee, the company decided to release a statement clarifying the situation.
- The patent was actually for their Slurpee Lite product that hit 7-11 stores last year.
- Slurpee Lite is a low calorie frozen drink that happens to have more fiber than a regular slurpee; however, that is mostly because they needed it to retain the proper slurpee texture.
From the article:
"... The patent application - which you can read here - covers a novel beverage concentrate that contains a dietary fiber called soluble dextrin which allows for sugar-free or low calorie frozen drinks that can be dispensed like slurpees.
While it is easy enough to create sugar-free and low calorie beverages by using high intensity sweeteners and polyols instead of sugar or high fructose corn syrup, they won’t have the “‘slush-like’ consistency required for dispensing”, says the application. ..."
