Dive Summary:
- Anheuser-Busch announced Monday that it is seeking to the Budweiser logo removed from the film "Flight" and has asked Paramount Pictures Corp. to take action.
- Denzel Washington's character, a pilot, is shown drinking a Budweiser beer in his cockpit as a highly functioning alcoholic, and the company wants Paramount to have its branding taken out.
- William Grant & Sons, the company responsible for distributing Stolichnaya vodka in the U.S., is also displeased with its brand's presence in the film.
From the article:
"... Budweiser is hardly the only alcoholic beverage shown in "Flight," which earned $25 million in its debut weekend and is likely to remain popular with audiences. Washington's character frequently drinks vodka throughout the film, with several different brands represented. William Grant & Sons, which distributes Stolichnaya in the United States, also said it didn't license its brand for inclusion in the film and wouldn't have given permission if asked. ..."