Marketing: Page 2
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Mintel: Consumers want to eat and drink at the fountain of youth
The research firm calls functional foods and beverages that will forestall the aging process — which are nutritious, flavorful and easy to consume — one of its top trends for 2019.
By Cathy Siegner • Nov. 29, 2018
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Veripan introduces all-purpose gluten-free flour mix
The Swiss ingredients company said its Panafree product is completely natural and avoids common problems including dry textures, poor mouthfeel or off flavors.
By Cathy Siegner • Nov. 29, 2018
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Faux meat, cannabidiol and kelp noodles: Grocers predict 2019 food trends
Retailers see notable evolutions ahead in high-growth categories like snacks, grab-and-go beverages and prepared foods.
By Jessica Dumont • Nov. 29, 2018
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Season's eatings: Half of all food gifts are purchased during winter holidays, report finds
Online shopping is important, but consumers are making in-person purchases — 36% at Walmart, 27% at retailers like Target or Kmart, 30% at supermarkets and 26% at warehouse clubs.
By Cathy Siegner • Nov. 29, 2018
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Gimmie disruption: Chobani brings fun and creativity to new kids' yogurt line
The company hopes clever names and cartoon characters will help the yogurt powerhouse energize the category for children, an area its chief marketing officer called underserved and underpenetrated.
By Christopher Doering • Nov. 29, 2018
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Deep DiveCampbell Soup interim CEO focused on turnaround, but 'much more work lies ahead'
While the maker of namesake soups, V8 drinks and Emerald nuts has made progress implementing changes at the nearly 150-year old company, Keith McLoughlin told shareholders it's too early to declare victory.
By Christopher Doering • Nov. 29, 2018
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Smucker's earnings miss expectations despite pet food sales boost
The acquisition of Ainsworth Pet Nutrition buoyed a 5% sales increase for the manufacturer of spreads and coffee, but the company lacked the revenue that would have come from its recently sold baking brands.
By Lillianna Byington • Nov. 28, 2018
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How deep are color-taste associations?
Penn State researchers found 60% of surveyed consumers could learn new patterns — but bold new colors may not be worth the gamble.
By Nina Sparling
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FDA and produce industry tout voluntary labeling plan for romaine lettuce
Commissioner Scott Gottlieb updated the agency's warning Monday to say if the product was grown outside California's Central Coast, it's likely not related to the current outbreak.
By Cathy Siegner • Nov. 27, 2018
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Oreo unwraps playable turntable that spins cookies, not vinyl
Available on Amazon, the holiday gift lets users record messages and skip a song each time a bite is taken out of the snackable disc.
By Peter Adams • Nov. 26, 2018
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Should the FDA require front-of-package warnings about sugar?
The American Medical Association wants labels for foods with high levels of the ingredient, but the Sugar Association argues that would mislead consumers.
By Cathy Siegner • Nov. 26, 2018
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High oleic acid cooking oil awarded heart healthy claim
The Food and Drug Administration found credible evidence certain olive, canola, safflower, soybean, sunflower and algal oils could have cardiovascular benefits.
By Cathy Siegner • Nov. 26, 2018
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Beyond Meat's future has ties to a successful tea maker
Seth Goldman founded organic tea maker Honest two decades ago. Today, he has an executive role at the maker of plant-based products and notes the many similarities between the two companies.
By Christopher Doering • Nov. 26, 2018
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Less to gobble: Tiny turkeys are showing up on Thanksgiving tables
As consumers become increasingly aware of the problem of food waste, and turn more to snacking, they're thinking small in their meals.
By Jessi Devenyns • Nov. 21, 2018
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Survey: Convenience is key for grocery shoppers during the holidays
Fifty-five percent of surveyed consumers want to see seasonal items grouped in one area of the store, while a quarter of respondents 18 to 24 years old want popular items at the checkout.
By Jennifer Sweeney • Nov. 21, 2018
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Tofurky moves to the center of the Thanksgiving feast
Many saw the product as a joke when it was first introduced in 1995, but it's sold 5 million roasts — and is on track to continue its success as more consumers embrace plant-based diets.
By Cathy Siegner • Nov. 20, 2018
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Schwan's sells 80% of company to South Korean firm for $1.8B
After 66 years, one of the largest privately held companies in America sold a majority share to an international buyer, hoping for expansion.
By Jessi Devenyns • Nov. 19, 2018
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Global food prices face a 'melting pot of risks' in 2019: Rabobank
The Dutch banking and financial services company forecasts continued uncertainty due to ongoing trade wars, livestock diseases and extreme weather.
By Cathy Siegner • Nov. 19, 2018
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It's slime time: Jell-O Play introduces edible ooze
Two made-for-social-media versions of the new product from Kraft Heinz's Springboard Brands are hitting shelves and the Internet.
By Nina Sparling
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ColumnLeftovers: Squashing out gluten and dairy; beer and wine in a single bottle
A vegan veggie mac and cheese substitute is born, and there's a holiday-flavored way to get the energy to prepare that Thanksgiving feast.
By Food Dive staff
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Study: Cranberries may mitigate gut problems from animal-based diets
Researchers at Tufts University found a diet including freeze-dried powder from the fruit showed potentially fewer negative microbiota changes.
By Cathy Siegner • Nov. 15, 2018
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What is a prebiotic? This question holds back the market.
Probiotics have grown in popularity and have widespread understanding, but the ingredients that nurture good gut bacteria have yet to garner the same attention.
By Jessi Devenyns • Nov. 15, 2018
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US pork and beef demand fattens up — and consumers chicken out
A side effect of the Trump administration's trade war is that less meat is being exported — increasing supplies and reducing prices domestically.
By Nina Sparling
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Kellogg launches new cereal to support digestive health
HI! Happy Inside, which contains prebiotics, probiotics and fiber, has a much higher price tag than most, costing $12.99 at some retailers.
By Cathy Siegner • Nov. 15, 2018
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Tyson forecasts top food trends for 2019
The company's first annual Trendtellers Council highlighted personalization to promote health, smart technology and food as a form of self-expression.
By Cathy Siegner • Nov. 15, 2018