Consumers Waxing Poetic about Edible, Lightable Chocolate CandlesPosted Mar 14, 2020
New, Lower Priced Singles Lighting up Let Them Eat Candles® Sales
Ever since Loree Sandler, Founder of Let Them Eat Candles, launched her gourmet chocolate candles eight years ago, consumers have been gobbling them up.
And since Sandler introduced new, individually-packaged candles (SRP $2.95) - showcased in eye-catching counter displays - retail sales have increased 400%, sparked by impulse buys. The candles are also available in their original 3-packs (SRP $11.95).
Sandler's award-winning dark and milk chocolate candles are sold in hundreds of U.S. bakeries, fine foods, and party stores. They are also available online at LetThemEatCandles.com, Amazon.com, and TheGrommet.com.
"Yes, you can light them. Yes, you can eat them. And yes, they're delicious," says Sandler, who continues to garner industry honors like the coveted Maratha Stewart American Made award.
The secret: the candles don't drip. The chocolate doesn't fuel the wick. Sandler, an architect turned chocolatier, got the idea for edible candles after watching in dismay as wax candles melted all over her son's hand-decorated birthday cake.
Customers rave that the candles add a special touch to birthdays and other life celebrations. In addition to retail offerings, Sandler can create custom chocolate candles - featuring corporate logos and wedding monograms - in quantity by special order.
Throwing a memorable party should be a piece of cake!
For more information contact Loree Sandler at [email protected] or 847.999.8743