Yai’s Thai Goes National with Whole Foods Market

Yai’s Thai Coconut Curries and Chili Garlic Hot Sauce Available this Summer at Whole Foods Market Stores Nationwide

Denver, CO (August 1st, 2018) - Denver-based natural foods company Yai’s Thai, known for its line of clean-label, easy-to-use Thai sauces, has announced that four of its leading SKUs will be rolling out into Whole Foods Market stores nationwide this summer.

“We are thrilled to expand our partnership nationally with Whole Foods Market. This is every natural food entrepreneur’s dream.” said Leland Copenhagen, CEO & Co-Founder. “Whole Foods Market and their customers are aligned perfectly with our mission, so we’re excited to be able to reach these customers all over the country.”

With a proven track record in other natural chains and a growing buzz from consumers, Whole Foods Market has approved the brand’s Green, Yellow, and Red Thai Coconut Curries, along with their Chili Garlic Hot Sauce. The Chili Garlic Hot Sauce has already started to hit shelves, and the brand’s ready-to-eat curries will begin arriving to stores in late August. Another of the brand’s best-selling SKUs, Thai Almond Sauce, will be launching locally in the Rocky Mountain region this summer.

“We love that Yai’s Thai creates flavorful curries and sauces that go beyond great taste,” said Christina Pearson, Category Manager for Whole Foods Market. “In addition to meeting Whole Foods Market’s high quality standards for ingredients, their products provide Whole30 Approved, paleo-friendly and vegan options for our shoppers. We can’t wait to bring them to more stores.”

Touting a clean ingredient deck, bold flavor profiles, and approachable packaging, Yai’s Thai aims to make it easy for consumers to eat healthy Thai food at home. Yai’s Thai launched their line of Thai Coconut Curries only a year ago, and has since become the fastest-growing brand of ethnic sauces in the natural channel, according to SPINS data.

 

About Yai’s Thai: Yai’s Thai bridges the gap between the modern consumer and the Thai food category with healthy, flavorful, and easy-to-use products. Co-founders Leland Copenhagen and Sarah Hughes created Yai’s Thai to bring authentic Thai flavors into the home in approachable, better-for-you formats, drawing inspiration for its recipes from Leland’s Yai (Thai for grandmother). Yai’s Thai is committed to using only simple, clean ingredients; no added sugar, low sodium, and no MSG, artificial flavors, colors, or preservatives. The full line is Non-GMO, Gluten Free, Vegan, Paleo Friendly, and Whole30 Approved.

For more information, visit www.yaisthai.com.