Dive Brief:
- Tetra Pak, which makes a paper-based bottle, is working with Just Water to launch a new spring water product in sustainable packaging in the U.S.
- Tetra Top is made mainly from renewable paper, has a low carbon footprint, and conserves energy and water during its manufacturing process.
- The paper bottle offers beverage manufacturers a modern, forward-thinking form of packaging for their product that can appeal to eco-conscious customers while still having a sleek and convenient design.
Dive Insight:
The importance of sustainability is demonstrated by many companies' commitments to implementing more sustainable practices across supply chains, from water and energy use to labor and ingredients sourcing. Using more sustainable packaging — such as Coca-Cola's 100% plant-based PET bottle or Nestle Waters North America's Resource brand's new bottle made with 100% recycled material — is one more way companies can integrate sustainability into their products and operations.