Brief

Kellogg to source 100% cage-free eggs

Dive Brief:

  • Kellogg announced that the company will source 100% cage-free eggs for its products and do away with gestation stalls in its pork supply chain by the end of 2025.
  • "In addition, Kellogg will consider the 'Five Freedoms' of animal welfare, an internationally recognized set of humane treatment principles, as part of its process to continuously improve its supply chain in the future," according to a news release.
  • Eggs and pork don't make up a huge portion of Kellogg's typical product ingredients, but the company does use eggs in foods like Eggo frozen breakfast foods and Morningstar Farms frozen vegetable foods brands and pork for some of its frozen breakfast sandwiches. 

Dive Insight:

"Even though we are a grains-based company and use very few animal products in our foods, we understand that we have a role to play in influencing responsible behavior throughout our supply chain," said Paul Norman, president of Kellogg North America, in a statement. "Today's announcement allows us to lead positive change in a way we know gives consumers more of what they want from brands and companies — a strong focus on social responsibility."

Costco has been targeted for its egg-sourcing methods, as the company does not use all cage-free eggs. Celebrities have taken aim at the company through letters and editorials in major news publications.

Filed Under: Corporate Sustainability