Dive Brief:
- The global advanced packaging market is expected to surpass $31 billion by 2019 with a CAGR of nearly 8%, according to a new Technavio report.
- Three factors driving this growth are demand for hygienic packaging, development of innovative packaging solutions, and consumer engagement.
- Food safety, shelf life, use of fresh and/or natural ingredients, and smart packaging may come into play for manufacturers when making decisions about advanced packaging and materials.
Dive Insight:
As ingredients and processing methods change, such as high-pressure processing, packaging needs are changing for food and beverage companies to be able to retain product quality and shelf life. Manufacturers rethinking operations to meet FSMA requirements may address issues of food safety by using more advanced packaging for their products.
Modified atmosphere packaging currently leads the global advanced packaging segment with more than 51% of market share. Extending shelf life for seafood, poultry, meat products, dairy products, and RTE food plays a role in this packaging segment's growth, especially in emerging markets.
Beverage packaging innovations are in high demand to meet the needs of both carbonated and noncarbonated beverage makers, Technavio found. Cold-pressed juices and cold brew coffee, made using HPP, require packaging considerations that are different from beverage competitors.