Dive Brief:
- Ahold USA has announced the appointment of Jennifer Carr-Smith as the company's new president and general manager of Peapod. Carr-Smith's new position will be effective June 15.
- Ahold co-founder Andrew Parkinson previously held the position, though he has now been tasked to find new business developments for the company in a new advisory role.
- Carr-Smith has been COO in the past for a number of companies, including J. Crew's online business, baby gear retailer Giggle, and online shopping company Gilt Groupe.
Dive Insight:
"This is a real success story, and we look forward to welcoming Jennifer as she leverages her deep ecommerce experience to inspire our associates and delight our customers," Jan van Dam, executive vice president of marketing, format, supply chain, and own brands for Ahold, said of Carr-Smith.
Last month, Ahold USA's parent company Royal Ahold NV announced early potential merger discussions with Delhaize Group, but no other reports have been made just yet.